Modern Scientific Technology

საქართველოს ტექნიკური უნივერსიტეტის ინსტიტუტ „ტექინფორმის“ და საინჟინრო ფიზიკის დეპარტამენტის ბაზაზე ინოვაციური სწავლების და მეცნიერული კვლევის საერთაშორისო კლასტერული საუნივერსიტეტო ცენტრის ჩამოყალიბების მიზანშეწონილობის შესახებ

Mon, 15 Sep 2025 00:00:00 +0000

როგორც ცნობილია, მსოფლიოს ყველა წამყვან ქვეყანაში საგანმანათლებლო სისტემის განვითარების სამი ძირითადი ტენდენცია სადღეისოდ გახლავთ გლობალიზაცია, რეგიონალიზაცია და საგანმანათლებლო და კვლევითი პროცესების სტრუქტურირება, მათი მუდმივი ურთიერთქმედების და ურთიერთგავლენის პირობებში. ეს ტენდენციები დიალექტიკურად ეწინააღმდეგება და ავსებს ერთმანეთს.

Lipid Composition, Fatty Acid Profile, and Dietary Value of Horse Meat: Perspectives for Functional Nutrition and Human Health

Kostanova Anel Talgatovna, Baytukenova Sholpan Baidildayevna — Mon, 15 Sep 2025 00:00:00 +0000

Horse meat is widely recognized as a valuable dietary product with unique nutritional and therapeutic properties. This article examines the lipid composition, fatty acid profile, and cholesterol content of horse meat in comparison with beef, lamb, and venison. The high proportion of polyunsaturated fatty acids (PUFAs), particularly linoleic and linolenic acids, and the low cholesterol level in horse fat make it an important component of dietary and functional nutrition. Research indicates that horse meat consumption may contribute to the prevention and treatment of obesity, diabetes, atherosclerosis, fatty liver disease, and other metabolic disorders. The findings suggest that horse meat should be further promoted as a functional food with significant health benefits

Molecular Hallmarks of Aging: Integrated Profiling Reveals Epigenetic Erosion and Proteostatic Collapse

Mon, 15 Sep 2025 00:00:00 +0000

Aging is a multifaceted biological process shaped by genetic, epigenetic, and environmental influences. Recent advances in high-throughput technologies have enabled unprecedented exploration of posttranslational modifications (PTMs) and epigenetic remodeling, both of which are central regulators of cellular function during aging. Mass spectrometry-based proteomics, single-cell multi-omics, and spatial epigenetic profiling now allow investigators to track molecular changes at a resolution previously unattainable. Simultaneously, bioinformatics and machine learning approaches facilitate integration of these molecular datasets with clinical phenotypes, revealing predictive biomarkers of age-related disease and therapeutic response. This article synthesizes recent progress in the study of PTMs and epigenetics in aging, highlights novel technological platforms, and discusses the role of computational biology in translating molecular insights into precision medicine for aging populations

ҚАЗАҚСТАН САЯСАТЫНДАҒЫ ЖАСАНДЫ ИНТЕЛЛЕКТ: ДАМУ БОЛАШАҒЫ ЖӘНЕ ХАЛЫҚАРАЛЫҚ КЕЙС-ТАЛДАУ

Жулдыз Балмурзина, Макпал Анламасова — Mon, 15 Sep 2025 00:00:00 +0000

Мақалада жасанды интеллектіні (ЖИ) саясат саласында қолданудың негізгі бағыттары қарастырылады. Зерттеудің мақсаты – ЖИ-дің саяси үдерістерге енгізілуінің маңызды кейстерін айқындау және әртүрлі елдердегі оны реттеудің құқықтық-нормативтік ерекшеліктерін талдау. Автор кейс-талдау әдісін пайдалана отырып, ЖИ қолданылған нақты мысалдарды зерделейді және саяси тәжірибеге енгізудің ықтимал түрлерін жіктейді. Зерттеу нәтижелері көрсеткендей, ЖИ-дің қазіргі қолданысы көбіне басқарушылық сипаттағы міндеттерді шешуге бағытталған, ал саяси технологиялардың күрделі ауқымына бейімделуі сирек кездеседі. Сонымен қатар, әрбір мемлекеттің ЖИ-ді құқықтық тұрғыдан реттеу тәсілдері айтарлықтай ерекшеленетіні анықталды: кейбірі икемді әрі бейімделгіш құқықтық негіздер құруға ұмтылса, басқалары этика мен ашықтық мәселелерінде қиындықтарға кезігуде. Зерттеудің ғылыми жаңалығы – әртүрлі елдердегі ЖИ енгізу тәжірибесін кешенді талдау және оны саяси үдерістер контексінде қарастыруында

English Teachers’ Preferences for Using Digital Technologies and AI-Based Search Engines in Kazakhstan

Abdrakhmanova Samal — Mon, 15 Sep 2025 00:00:00 +0000

This work is part of a broader study, the main purpose of which is to determine the field and preferences of English language teachers in relation to digital competence. The study focused on measuring the "use of digital resources and search engines based on AI" and was developed according to a quantitative and descriptive methodology, a basic type and a non-experimental cross-sectional design. Authors worked with a sample of 250 teachers who voluntarily and anonymously responded to the developed questionnaire. Data collection was carried out using a virtual questionnaire on the Google Form platform. The results show that there are no significant differences between most of the analyzed questions based on the studied independent variables. The use of digital technologies and AI-based search engines promotes students' participation in research.

The Importance of the β Coefficient in the Algorithm for Determining Seismic Load Using the Spectral Method

Giorgi Doliashvili, Gina Gureshidze — Mon, 15 Sep 2025 00:00:00 +0000

This study examines a mid-rise school building and a high-rise multifunctional center, both analyzed using the finite element method with all relevant design loads. The seismic load criteria for the spectral methodology are taken from the current regulatory documents (PN 01.01-09) and (EN 1998–1:2004).

The school building is a four-story structure with one underground level, located in Tbilisi, near Lisi Lake. The building has a rectangular configuration, measuring 35.45 × 20.05 m with a maximum span of 7.1 m. Structurally, it follows a frame-braced system with reinforced concrete walls and slabs. The first floor height is 3.9 m, and the typical floor height is 4.2 m.

The multifunctional center is a 44-story high-rise with one underground level, located in Batumi, near the coastline. It also has a rectangular configuration, measuring 39.5 × 32.45 m with a maximum span of 13.1 m. Like the school, it follows a frame-braced system with reinforced concrete walls and slabs. The first floor height is 5.0 m, while the typical floor height is 3.5 m.

Using the seismic criteria from the planning parameters and regulatory methodologies, all required coefficient values for the school building calculations were determined, including the β coefficient.

Genetic engineering: This is not the time we use it in clinical applications

Khilola Iakubzhanova — Mon, 15 Sep 2025 00:00:00 +0000

The evolution of genetic engineering technologies have brought us to a point where we ask a lot of questions and there are many debates on whether we should be using innovative technologies like CRISPR-Cas9 in clinical applications in human embryos. This research essay will argue that no matter how much the technology grows, we have to be 100% sure about its consequences. In order to be sure, there needs to be deep research on those technologies. Do we know enough about the human genome to understand the impact of editing it? It is likely that some countries might consider using these technologies, but while these technologies are fast and cheap, there are consequences in modified embryos that might lead to mutation. This essay will state that scientists should communicate the power of technology and how they can be responsible in using it.

THE ROLE OF PSYCHOLINGUISTICS IN UNDERSTANDING LANGUAGE PROCESSING

Asmar Karimli — Mon, 15 Sep 2025 00:00:00 +0000

Psycholinguistics is an interdisciplinary field that explores the complex relationship between language and the human mind. By combining insights from psychology, linguistics, and cognitive science, psycholinguistics seeks to understand how individuals acquire, produce, and comprehend language. This field addresses a variety of questions, such as how people understand sentences in real-time, how they produce speech, and how language is processed in the brain.

ӘДЕБИ ӨЛКЕТАНУ: САҒЫНТАЙ БИСЕНҒАЛИЕВ ЖӘНЕ ҚЫДЫР ХАРЕСҰЛЫ ПОЭЗИЯСЫНЫҢ ТАҚЫРЫПТЫҚ-ИДЕЯЛЫҚ, ЖАНРЛЫҚ ЕРЕКШЕЛІКТЕРІ

Джалкатова Алина Қайратқызы, Мутиев Зинулла Жаксылыкович — Mon, 15 Sep 2025 00:00:00 +0000

Қазақтың көркем әдебиеті – қазақ ұлтының рухани мәдениетінің біртұтас жүйесі боп табылса, ал оның негізгі қабатын өлке әдебиеті құрайтыны анық. Әдеби өлкетануды зерттеу арқылы, әдеби өлке әдебиетін насихаттау нәтижесінде, рухани жаңғыру дүниетанымын кеңейтуге жол ашылады.

Бай тарихы бар Орал өңірі әдебиетінің қазіргі таңдағы танымал өкілдері Қазақстан Жазушылар одағының мүшесі, ақын, мәдениеттанушы Сағынтай Бисенғалиев пен ақын, белгілі журналист Қыдыр Харесұлы поэзиясының тақырыптық-идеялық, жанрлық ерекшеліктері назар аудартады. Мәселен, Сағынтай Бисенғалиевтің юморға толы өлең-жырларының қатарын ақынның жыр жинақтарына [1-2] енген эпиграммалары мен достық әзілдері толықтыра түседі. Эпиграмма жанры туралы орыс әдебиеттанушылары жасақтаған әдеби терминдер сөздігінде «Эпиграмма (грек тілінен аударғанда epigramma – жазу) – сатиралық поэзияның бір түрі, адамды немесе қоғамдық құбылысты келемеждейтін шағын өлең», - деп көрсетеді және «Эпостық формалардан өзінің қысқалығымен ғана емес, сонымен бірге фактіге немесе оқиғаға нақты көрсетілген субъективті қатынасымен ерекшеленді» [3, 467 б.], - деп толықтырады.

TERMINOLOGY IN THE DIGITAL AGE

Salman Aliyev, Zeynab Mammadova — Mon, 15 Sep 2025 00:00:00 +0000

Terminology in the twenty-first century has become an interdisciplinary, evidence-driven field that integrates corpus-based methods, standardized infrastructures, and representational technologies to serve multilingual and machine-mediated communication. Large digital corpora and automated extraction algorithms enable scalable identification and diachronic analysis of candidate terms, while human expertise remains indispensable for sense disambiguation, definitional precision, and governance decisions. Versioned, machine-readable termbases and exchange formats have transformed static glossaries into interoperable knowledge artifacts that integrate with translation memories, content-management systems, and regulatory workflows, elevating issues of provenance, licensing, and stewardship. Linking terminological entries to formal schemas and ontologies enhances interoperability and automated reasoning, but mapping between representational models requires careful modeling to avoid semantic loss. Integration with neural language technologies demonstrates that terminology injection—through constrained decoding, terminology-aware fine-tuning, or post-editing—can substantially improve terminological fidelity without unduly compromising fluency when contextual constraints are respected, though gains vary by domain, language pair, and resource availability. Persistent challenges include scaling expert validation, treating genuine cross-linguistic non-equivalence, expanding coverage for less-resourced languages, and establishing reproducible, evidence-based workflows. The article advocates for shared corpora, transparent extraction and validation protocols, interoperable standards, and governance frameworks to build robust, equitable terminological infrastructures that meet scholarly inquiry and practical multilingual communication needs.

The Influence of Artificial Intelligence in Translation: Opportunities, Challenges, and Future Directions

Hajiyeva Aygun Fuad — Mon, 15 Sep 2025 00:00:00 +0000

Artificial intelligence (AI) has transformed the field of translation, enabling rapid, accessible, and scalable multilingual communication. AI-powered translation systems, particularly those based on neural machine translation (NMT), have achieved unprecedented fluency and contextual accuracy compared to earlier approaches. This paper examines the historical development of AI translation technologies, their current applications, and their advantages and limitations. Drawing on case studies of Google Translate, DeepL, and the European Union’s eTranslation platform, the article highlights both the opportunities and challenges that AI poses for linguistic diversity, cultural nuance, and ethical practice. The discussion concludes with a forward-looking analysis of potential future directions, emphasizing a hybrid model where human expertise and AI complement one another.

Gender semantic features of the feminist conceptosphere in Turkic languages

Yesbergenova Gulnar — Mon, 15 Sep 2025 00:00:00 +0000

In the study, the concepts of feminine concepts and feminine are clarified on the basis of the study on conceptology. The content and nature of the Turkic linguocultural features of the feminine gender conceptosphere is determined. In addition, the semantic structure of feminine concepts in Turkic languages, the axiological, national-cultural significance and connotation content of the Turkic linguocultural model of the feminist gender conceptosphere will be studied. Lexemes reflecting feminine gender conceptual semantics as research materials [1; 2; 3; 4; 5; 6; 7; 8; 12; 13; 15; 21; 22; 23; 24; 28; 29], phraseology and Proverbs [9; 10; 11; 14; 16-20; 25; 26; 27; 30; 31] considered.

Духовное отчуждение и вызовы техногенной цивилизации: философская оценка

Калыбекова Баянсулу Кенескызы — Mon, 15 Sep 2025 00:00:00 +0000

Статья направлена на философское осмысление темы отчуждения с целью содействия совершенствованию общественного сознания и построению духовно зрелого общества. Поскольку отчуждение всегда сопутствовало человеку и обществу, в эпоху глобализации, технологического прогресса и социально‑культурных изменений оно выступает как особо актуальная философская проблема. Комплексный системный анализ позволяет исследовать феномен в его взаимосвязях. В центре внимания — духовное отчуждение как сложная социально‑философская проблема. Подчёркивается, что вследствие ускоренного темпа современной жизни человек удаляется от общества, в котором живёт; это ведёт к чувству ненужности, дистанцированию от окружающего и к переживанию бессмысленности бытия, формируя различные виды духовного отчуждения. На материале философии от античности до современности, через разграничение понятий «духовная жизнь» и «духовность», предлагается определение духовного отчуждения. Делается вывод о важности сознательного самопостижения и внутренней работы личности. Аксиологический анализ показывает, как в условиях технологического прогресса (виртуальная реальность, социальные медиа, «постоянный онлайн») ослабевает духовная связь человека с собой и миром. Отмечается возможность разработки ценностных стратегий и программ, нацеленных на уменьшение духовного отчуждения и построение путей духовного развития.

BREAST, CERVICAL AND COLORECTAL CANCER: SCREENING AND CURRENT CLINICAL AND EPIDEMIOLOGICAL ASPECTS

Mon, 15 Sep 2025 00:00:00 +0000

In this scientific and analytical work, the indicators of incidence and mortality from cervical cancer, breast cancer and colorectal cancer in the regions of our country are considered. The screening methods currently used and the results of this preventive survey of the population are described in detail. Detailed step-by-step algorithms are presented, and the principles of organization and diagnostic capabilities of the screening program for the active detection of these nosological forms of malignant neoplasms in clinically asymptomatic individuals are reflected

РАЗВИТИЕ ЭФФЕКТИВНОЙ КОРПОРАТИВНОЙ КУЛЬТУРЫ В РИСК-МЕНЕДЖМЕНТЕ БАНКА

Д.С.Алпысбаев, Ибраева Э.А. — Mon, 15 Sep 2025 00:00:00 +0000

Цель исследования. Цель исследования. Целью исследования является разработка и обоснование эффективной модели корпоративной культуры в блоке риск-менеджмента банка, способной повысить результативность его деятельности и стратегическую устойчивость. Корпоративная культура рассматривается как ключевой инструмент, обеспечивающий согласованность ценностей сотрудников и целей организации, формирование атмосферы доверия, инноваций и командного взаимодействия. В условиях цифровизации, усиления конкуренции и роста регуляторных требований исследование направлено на выявление сильных и слабых сторон существующей корпоративной среды, а также на выработку практических мер по её совершенствованию для повышения вовлечённости персонала, улучшения коммуникаций и укрепления конкурентных позиций банка.
Методология исследования. В статье использованы теоретические и эмпирические подходы к изучению корпоративной культуры в банковской сфере, включая анализ моделей Э. Шейна, Г. Хофстеде, К. Камерона и Р. Куинна. Применены количественные методы (анкетирование сотрудников CRO-блока) и качественные инструменты (фокус-группы с руководителями), а также статистическая обработка собранных данных. Проведена оценка сильных и слабых сторон корпоративной культуры, выявлены проблемные зоны и определены направления её совершенствования для повышения вовлечённости персонала и укрепления внутреннего взаимодействия.
Оригинальность / ценность исследования. Корпоративная культура в банковской сфере выступает важнейшим нематериальным ресурсом, напрямую влияющим на устойчивость и конкурентоспособность финансовых организаций. Она становится фактором, определяющим уровень доверия клиентов, взаимодействие сотрудников и способность банка адаптироваться к изменениям внешней среды. В условиях цифровизации и ужесточения регуляторных требований исследование корпоративной культуры блока риск-менеджмента имеет прикладную значимость: выявленные сильные и слабые стороны, а также предложенные меры по развитию внутренней среды позволяют сформировать устойчивую модель управления персоналом, ориентированную на рост вовлечённости и стратегической адаптивности. Тем самым работа создаёт основу для повышения эффективности управления рисками и укрепления рыночных позиций банка.
Результаты исследования. Рассмотрены ключевые особенности корпоративной культуры блока риск-менеджмента банка, выявлены её сильные стороны и проблемные зоны. Проанализированы недостатки межфункциональных коммуникаций, распределения рабочей нагрузки и адаптации сотрудников к новым инициативам, а также определены потенциальные направления развития внутренней среды. Дана оценка существующим программам мотивации и признания, а также их влиянию на вовлечённость и результативность персонала. Сформулированы практические предложения по совершенствованию корпоративной культуры, включая укрепление командного взаимодействия, развитие лидерских компетенций среднего звена и расширение нематериальных форм стимулирования.

Regional Disparities in the Development of SMEs in Kazakhstan

Huawen Huang — Mon, 15 Sep 2025 00:00:00 +0000

This thesis analyzes regional disparities of SMEs in Kazakhstan using official statistical data. It focuses on enterprise structure, distribution, and labor productivity, highlighting significant differences between urban, resource-rich, and agricultural regions, and provides policy recommendations to promote balanced and sustainable SME development nationwide.

THE GROWTH AND CHALLENGES OF NEW ENERGY PROJECTS

Wang Liang — Mon, 15 Sep 2025 00:00:00 +0000

In recent years, the global energy system has undergone a profound transformation, with the development of new energy projects emerging as a crucial measure to address climate change and achieve sustainable development. As traditional fossil fuels are depleted and environmental issues become increasingly severe, new energy has been widely recognized as a vital component of future energy supply across nations. New energy projects have been shown to contribute to the reduction of greenhouse gas emissions, while also driving economic growth and technological innovation. Nevertheless, despite substantial progress in technology, policy, and market aspects, the development of new energy projects continues to confront a multitude of challenges.Presently, new energy projects have garnered widespread attention and active promotion on a global scale. Numerous countries have instituted policies to promote the development of new energy sources, including subsidies, tax incentives, and renewable energy targets. Technological advancements have led to enhanced efficiency and reliability in new energy projects, accompanied by a steady decline in costs. However, extant research suggests that the development of new energy projects still faces multiple challenges, including an imperfect legal system, high financing costs, fierce market competition, and high technological barriers. Furthermore, the evaluation system for investment benefits in new energy projects remains underdeveloped, exhibiting a dearth of comprehensive and scientific assessment methodologies.

CHALLENGES AND OPPORTUNITIES FACING SME CREDIT

Guo Jiahui — Mon, 15 Sep 2025 00:00:00 +0000

In recent years, the role of small and medium-sized enterprises (SMEs) in economic development has become increasingly prominent. These enterprises play an irreplaceable part in promoting employment, driving innovation, and fueling economic growth. However, SMEs encounter significant obstacles when attempting to access credit resources, which has emerged as a primary factor hindering their growth and development. The limited availability of credit has been demonstrated to have a deleterious effect on the survival and expansion of SMEs, as well as on the overall healthy development of the economy. The rapid advancements in digital financial technologies and the deepening implementation of inclusive finance policies have led to a growing focus on optimizing the credit environment for SMEs by both academia and the business community. The objective of this study is to examine the challenges and opportunities SMEs encounter in accessing credit, with a particular focus on their specific manifestations against the backdrop of digital transformation and policy support.Research on credit accessibility for small and medium-sized enterprises (SMEs) has made considerable progress. Research has identified information asymmetry as a primary contributing factor to the challenges faced by SMEs in accessing credit. Small- and medium-sized enterprises (SMEs) frequently lack standardized financial information and sufficient collateral, which makes it challenging for financial institutions to accurately assess their credit risk. Consequently, this dynamic has the effect of increasing lending costs and risk premiums. Additionally, the reduced operational scale and diminished risk-bearing capacity of SMEs serve to further exacerbate the financial institutions' credit caution. Nonetheless, the advent of digital financial technologies—including big data, artificial intelligence, and blockchain—has engendered innovative solutions to address information asymmetry. The integration of multi-source data facilitates the development of precise credit assessment models, thereby enhancing SMEs' access to credit. Despite the innovations introduced by digital financial technologies, small- and medium-sized enterprises (SMEs) continue to encounter significant challenges within the credit market. These challenges include limitations in technology application, data security concerns, and inadequate policy support.

RISK MANAGEMENT IN CHINESE COMMERCIAL BANKS

Chen Jun — Mon, 15 Sep 2025 00:00:00 +0000

In recent years, with the acceleration of global economic integration and the continuous adjustment of China's domestic economic structure, commercial banks have assumed an increasingly vital role within the financial system. Commercial banks, as pivotal participants in economic activities, play a crucial role in facilitating capital flows and supporting the development of the real economy. However, they are confronted with an increasingly intricate and erratic risk environment. The international financial crisis has demonstrated that the risk management capabilities of financial institutions have a direct impact on the stability and security of the financial system. In the context of China, the progression toward interest rate liberalization, the emergence of financial innovations, and the escalating intensity of market competition pose novel challenges and opportunities for the risk management of commercial banks. Conducting in-depth research on risk management issues in Chinese commercial banks is of significant practical importance. A substantial body of research has emerged on the subject of risk management in Chinese commercial banks, with both academic and practical contributions yielding notable results. On the one hand, scholars have extensively explored the identification, measurement, and control of various risks faced by commercial banks. These risks include market risk, credit risk, and operational risk. In response, scholars have proposed multiple risk management models and methodologies. Examples include the application of the Value at Risk (VaR) model in market risk measurement and the use of credit rating models in credit risk assessment. Conversely, extant research has underscored the significance of organizational structures, internal controls, and corporate governance in the prevention and control of risk for commercial banks. Moreover, with the advent of fintech, the application of technologies such as big data and artificial intelligence in risk management has emerged as a prominent research subject. Nevertheless, despite the advancements witnessed in both theoretical and practical domains, residual deficiencies persist.

INTERNATIONAL ENERGY PROJECT MANAGEMENT AND STRATEGIC MARKETING

Zhou Danyu — Mon, 15 Sep 2025 00:00:00 +0000

In recent years, the global energy transition has accelerated, resulting in significant changes to the international energy landscape. From 2021 to 2025, the international energy governance landscape is poised to encounter a series of challenges, including the instability of energy security and the inconsistency of climate change responses. The energy transition within the international oil and gas industry exhibits characteristics of unevenness and fragmentation. During this period, the interplay of factors such as the international political and economic situation, geopolitical dynamics, energy security, and technological advancements has led to complex, multidirectional changes in the global energy system. For instance, while the rapid advancement of renewable energy technologies has significantly increased the share of solar and wind power in the global energy mix, traditional oil and gas sectors remain dominant[1]. As leaders in the global oil and gas industry, the energy transition pathways and strategies of international oil companies have become key subjects of research. In light of these developments, it is imperative for China's leading oil and gas enterprises to formulate transformation strategies that are both scientifically sound and rational[2]. This is necessary to ensure they can effectively navigate the complex and volatile international energy market environment

Beyond the Barrel: Azerbaijan’s Strategic Pivot Towards Non-Oil Sector Development and Economic Diversification

Masim Abadov — Mon, 15 Sep 2025 00:00:00 +0000

For the better part of the last three decades, the economy of the Republic of Azerbaijan has been synonymous with hydrocarbons. The “Contract of the Century,” signed in 1994, unlocked vast oil and gas reserves in the Caspian Sea, propelling the nation into a period of unprecedented economic growth and transforming its infrastructure and geopolitical standing. However, this very reliance on a finite, volatile resource also created a classic “resource curse” scenario—a rentier economy vulnerable to global price shocks, stifled non-oil sector development, and long-term unsustainable growth models.

ENTERPRISE DIGITIZATION

Li Jing — Mon, 15 Sep 2025 00:00:00 +0000

In recent years, with the rapid advancement of information technology, enterprise digital transformation has emerged as a key driver for promoting high-quality economic development. Digital transformation is not merely an optional course for businesses to adapt to the digital economy era; it is also an indispensable route to enhancing competitiveness and achieving sustainable development. The report of the 20th National Congress of the Communist Party of China, held in China, explicitly called for "accelerating the development of the digital economy and promoting the deep integration of the digital economy with the real economy," providing policy guidance and strategic direction for corporate digital transformation. However, enterprises encounter a multitude of challenges in their pursuit of digital transformation, including yet not limited to: inadequate technological capabilities, insufficient capital investment, and a paucity of digital talent. These factors impose significant constraints on the pace of digitalization. Consequently, conducting in-depth research on the driving factors, operational mechanisms, and economic consequences of enterprise digital transformation is of significant theoretical and practical importance for advancing this process.The extant research is chiefly concentrated on the following areas: First, with regard to the drivers of corporate digital transformation, studies have examined both external environmental factors and internal factors. With regard to the external environment, factors such as market access systems, economic growth targets, and the establishment of free trade zones have been shown to exert a significant influence on corporate digital transformation[a]. The internal dynamics of corporate shareholder governance and the characteristics of executive teams have been shown to exert a significant influence on the process of digital transformation. Secondly, with respect to the ramifications of digital transformation, extant research suggests that it can substantially augment firms' total factor productivity, innovation capabilities, and market value. However, extant studies seldom provide systematic analyses from perspectives such as talent support and policy environments. Additionally, research on signal management related to digital transformation and its effects on market value remains insufficient.

APPLICATION AND EFFECTIVENESS OF CROSS-CULTURAL MANAGEMENT STRATEGIES

Cheng Che — Mon, 15 Sep 2025 00:00:00 +0000

Globalization has significantly transformed the international business landscape, making multinational operations a crucial strategy for enterprises to achieve their objectives. In recent years, many companies have sought new growth opportunities in international markets. However, international expansion is fraught with challenges, particularly cultural differences, which can impede success. Chinese enterprises, for instance, have experienced both success and failure in foreign markets due to their ability or inability to adapt to foreign environments. This highlights the critical importance of cross-cultural management in international business. Multinational corporations face numerous challenges when managing personnel from diverse cultural backgrounds, including communication styles, work ethics, decision-making processes, and organizational hierarchies. Failure to address these differences can lead to low employee morale, high turnover rates, and even corporate failure. Empirical research indicates that many international business failures stem from cultural misunderstandings and mismanagement, as exemplified by the Daimler-Benz and Chrysler merger, which suffered financial losses and organizational turmoil due to cultural differences.

Determinants and motivation factors in language learning

Jafarova Shabnam Shirvan — Mon, 15 Sep 2025 00:00:00 +0000

Motivation. Johnstone considers motivation as a stimulus to achieve a specific goal (Johnstone, 2000). Similarly, according to Ryan and Deci, being motivated means being in motion to develop or do something (McEown et.al., 2019). Crump believes that excitement, interest, desire, understanding, and enthusiasm for learning are the main components of motivation (Crump, 1995). The levels and types of motivation in any given individual are different from others. In other words, not only do individuals have different levels and amounts of motivation, but also different types of motivation. Cook concludes that language acquisition is not the same for all learners. Furthermore, it is suggested that there are three main factors that influence second language acquisition. These are age, personality, and motivation. The most important of these is motivation.