A model of strategic management of a university based on project management tools

Abstract

Universities face increasing pressure to achieve strategic goals in a dynamic and resource-constrained environment. Project management tools offer a structured approach to planning, executing, and monitoring initiatives, potentially enhancing efficiency and effectiveness. However, the potential for integrating these tools within existing university strategic management practices remains underexplored. This research delves into stakeholder perspectives on project management integration in universities, it means that highlighting the importance of understanding the viewpoints of university leaders, project management experts, faculty, and students regarding project management integration.
Employing a multi-methodological approach, the study utilizes in-depth interviews, online surveys, and focus groups to gather data from key stakeholders including university leaders, project management experts, faculty representatives, and students. Thematic analysis will be used to analyze interview transcripts, exploring stakeholder experiences and perspectives on current strategic management practices, project management principles, and their anticipated benefits and challenges of integration. Quantitative analysis of online survey data will capture broader trends and opinions across the university community regarding strategic management and project management integration. Focus group discussions will facilitate a collaborative exploration of specific themes identified through the initial data collection phases.
By triangulating the findings from these diverse data sources, the research aims to achieve a comprehensive understanding of stakeholder perspectives. The findings will illuminate the potential benefits and challenges of integrating project management tools within university strategic management. This knowledge will contribute to the development of evidence-based recommendations and strategies for successful implementation, ultimately fostering a more efficient and effective approach to achieving strategic goals in universities. Additionally, this research can inform the development of training programs and support structures to facilitate a smooth transition and maximize the potential benefits of project management integration within the unique cultural and structural context of universities.